Monday, November 1, 2010

Australian Baby Boomers - Introduction, A Different Kind?


There are thousands of millions of babies that are born every day. Population of the world is increasing at an exponential rate. The highest recorded increase in the births of children was in the 40s. After World War II, a boom of babies was born every year for about 20 years and the generation was called the generation of baby boomers.

The boomers are concentrated, not only in the United States, but also in countries like Australia too. They transformed the rules of their societies and made a large impact on politics. They also disturbed the established societies of many nations.

Australia, like the States, expects that boomers will cause demographic events and shifts in culture too. Social scientists, demographers, politicians and marketers pay utmost attention to the baby boomers. Now, the boomers are retiring and so, a change in the economy of the country is expected along with the changes in the whole country.

The boomers that are in Australia were born between the years 1946 and 1961, and as per the records, there were about 4 million boomers present in the country. They constitute about 79% of the labor force that is managers, professionals and laborers. The level of their income is high as almost all of them graduated with degrees as well as post-graduate diplomas.

As the majority of baby boomers are working, the country is taking steps to handle their retirements. However, it is obvious that the boomers will continue to work even beyond their ages of retirement. Some may change their careers or even start businesses of their own. Some of them may even become part-time workers. Baby boomers are people who go beyond all boundaries and always wish to make changes.

Australian baby boomers consist of two groups, the trailing edge and the leading edge. The leading edge boomers took advantage of anything that was good in life. They had proper homes, very little debts, and a handsome income and also were powerful. The politics and economy are dominated by them. However, the trailing edge boomers were not given these chances at taking an advantage over things. They were depressed by great losses that occurred to them due to the stock market crash in 1987. They are facing financial crisis and have difficulty even for educating their children. Many of them do not even own a house.

A study concluded that boomers were thrifty and careful as they were nearing retirement. Yet, junior boomers are at an advantage as that habit was built in them long before their seniors realized the value of saving and spending money.

In the gap of 2011-2021, the Australian baby boomers will become inactive due to their frailty. They are about 65 years old now and comprise of a huge percentage in the total population of the country. Hence, a great challenge will pose itself in front of the country and hence, these aging boomers must be provided diverse services by the country.

The generation of boomers is a unique one. Traditional activities for people who are old can not be expected of them. The boomers prefer to remain youthful and for this, they will take part in activities with teenagers who are a generation or two below them.

Education and assertiveness can be found in all baby boomers. They wish to be included in learning of programs and are also open to new technology uses. This clearly opposes the popular belief that oldies do not prefer to use new technologies.

Australia ought to be ready for the generation of baby boomers. The authorities must finalize programs and services for senior baby boomers and must offer them diverse options. They ought to be committed, enthusiastic and innovative. They also should use marketing techniques that are effective in attracting boomers. They love attention and wish to have only the best that is available out of the rest.

Just like other countries inhabited by boomers, Australia will also be subjected to drastic changes as boomers teeter on the edges of their lives. They have been an integral part of their country for a long time, in spite of being notorious and self centered in their youth. Important changes and contributions were made to the country by them and these changes helped a lot in making the countries very prosperous.








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